This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from https://www.signagedisplays.co.uk/ (the “Site”).
This Privacy Policy explains in detail the types of personal data we may collect about you when you interact with us, It also explains how we'll store and handle that data, and keep it safe.
We know that there's a lot of information here, but we want you to be fully informed about your rights, and how Khazina Digital uses your data; for example, we will explain things such as our credit checking procedure, and how we combine data across the Khazina Digital to build a picture of you.
We hope the following sections will answer any questions you have but if not, please do get in touch with us.
Our products and service are aimed at those aged 18 and over.
It's likely that we'll need to update this Privacy Policy from time to time. We'll notify you of any significant changes via email, but you're welcome to come back and check it whenever you wish.
When you are using the Khazina Digital websites, Khazina Digital plc is the data controller.
Khazina Digital is a UK-based company and therefore when visiting our website, personal data that we may collect through cookies or online forms will leave the EU for the UK.
The law on data protection sets out a number of different reasons for which a company may collect and process your personal data, including:
Consent
In specific situations, we can collect and process your data with your consent.
For example, when you tick a box to receive email newsletters
When collecting your personal data, we'll always make clear to you which data is necessary for connection with a particular service.
Contractual obligations
In certain circumstances, we need your personal data to comply with our contractual obligations.
For example, if you order an item from us for home delivery, we'll collect your address details to deliver your purchase, and pass them to our courier.
legal compliance
If the law requires us to, we may need to collect and process your data.
For example, we can pass on details of people involved in fraud or other criminal activity to law enforcement
Legitimate interest
In specific situations, we require your data to pursue our legitimate interests in a way that might reasonably be expected as part of running our business and which does not materially impact your rights, freedom, or interests.
For example, we will use your purchase history to send you or make available personalized offers.
We will also send you direct marketing emails when you shop with us and do not choose to opt-out -this is often called a 'soft opt-in"
We also combine the shopping history of many customers to identify trends and ensure we can keep io with demand, or develop new products/services.
We will also use your address details to send you direct marketing information by post, telling you about products and services that we think might interest you.
with your consent, or when you shop with us and do not choose to opt out from receiving our emails ('soft opt in') we will use your personal data, preferences, and details of your transactions to keep you informed by email, web, text, telephone and through our contact centers about relevant products and service including tailored special offers, discounts, promotions, events, competitions and so on. This is only applicable in the UK.
For example, we collect notes from our conversations with you, details of any complaints or comments you make, details of purchases you made, items viewed or added to your basket, voucher redemptions, brands you show interest in, web pages you visit, and how and when you contact us.
We’ll only ask for and use your personal data collected for recommending items of interest and to tailor your shopping experience with us. Of course, it’s always your choice whether you share such details with us.
We want to give you the best possible customer experience. One way to achieve that is to get the richest picture we can of who you are by combining the data we have about you.
We then use this to offer you promotions, products, and services that are most likely to interest you.
The data privacy law allows this as part of our legitimate interest in understanding our customers and providing the highest levels of service.
Of course, if you wish to change how we use your data, you’ll find details in the ‘What are my rights?’ section below.
Remember, if you choose not to share your personal data with us, or refuse certain contact permissions, we might not be able to provide some services you’ve asked for.
Here’s how we’ll use your personal data and why:
For example, your details may need to be passed to a third party to supply or deliver the product or service that you ordered, and we may keep your details for a reasonable period afterward in order to fulfill any contractual obligations such as refunds, guarantees, and so on.
For example, by checking your password when you log in and using automated monitoring of IP addresses to identify possible fraudulent log-ins from unexpected locations.
Of course, you are free to opt out of hearing from us by any of these channels at any time.
You are free to opt out of hearing from us by post at any time.
For example, we might display a list of items you’ve recently looked at, or offer you recommendations based on your purchase history and any other data you’ve shared with us.
For example, we’ll record your browser’s Session ID to help us understand more when you leave us online feedback about any problems you’re having
For example, when a court order is submitted to share data with law enforcement agencies or a court of law
For example, combining this data will help us personalize your experience and decide which inspiration or content to share with you. We also use anonymized data from customer purchase histories to identify trends in different areas of the country. This may then guide which products we display in particular stores.
Across the Khazina Digital, we record your interactions with us e.g. looking at how often you might shop with us or how much you spend. We do this to create a profile on how you interact with us and, in turn, that can affect how we engage you. For example, if you shop with us regularly, then this can affect what offers and rewards you might receive from us. We rely on our legitimate interest to undertake this activity
We do this to ensure we have a clear view of what you like and to ensure that you are rewarded appropriately so that direct marketing or browsing on our websites is tailored to your preferences. This also allows your receipts to be stored in your kitchen drawer on your online account, if you have one, even if you are shopping in our store. We may also use the information we collect via the consolidation of your spending to inform our business decisions. This is done either by anonymizing your spending and analyzing it as part of a “spend-trend”, statistical view, or working with our third-party suppliers, such as Google.
When you purchase a product from us that is delivered by the manufacturer or supplier of said product, we will pass on your contact details so that they can deliver your purchased product. The same with regard to warranties provided by the manufacturer or supplier of the product you bought. For example, if you buy a washing machine from us we will pass your details to the supplier of the washing machine to ensure the delivery of the goods and to fulfill any supplier product guarantees. We do that to ensure that we fulfill our contractual obligations to you.
If the manufacturers or suppliers wish to pass your details to other third parties or use it for other purposes, they must provide you with sufficient information about whom they share your personal data, and for what purposes they intend to use it, and in some cases they may be required to ask for your consent to do so. If they do not provide you with that information or collect your consent, and you are worried that they may have shared your personal data with someone else, you are entitled to contact them directly for clarification.
If you have purchased a Digital Signage product from Khazina Digital, we will have shared your personal data and details of the item you purchased with The Warranty Group who manage all aspects of Digital Signage products. They may contact you for issues related to the fulfillment of a guarantee or warranty. For all queries regarding how the Digital Signage protection is managed by The Warranty Group.
We want to bring you offers and promotions that are most relevant to your interests at particular times. To help us form a better, overall understanding of you as a customer, we combine your personal data gathered across the website as described above, for example, your shopping history at Khazina Digital. For this purpose, we also combine the data that we collect directly from you with data that we obtain from third parties to whom you have given your consent to pass that data.
We know how much data security matters to all our customers. With this in mind, we will treat your data with the utmost care and take all appropriate steps to protect it.
We secure access to all transactional areas of our websites using ‘https’ technology.
Access to your personal data is password-protected, and sensitive data such as payment card information) is secured and tokenized to ensure it is protected.
We regularly monitor our system for possible vulnerabilities and attacks, and we carry out penetration testing to identify ways to further strengthen security.
Whenever we collect or process your personal data, we’ll only keep it for as long as is necessary for the purpose for which it was collected.
At the end of that retention period, your data will either be deleted completely or anonymized, for example by aggregation with other data so that it can be used in a non-identifiable way for statistical analysis and business planning.
Some examples of customer data retention periods:
Orders
When you place an order, we’ll keep the personal data you give us for five years so we can comply with our legal and contractual obligations.
Warranties
If your order included a warranty, the associated personal data will be kept until the end of the warranty period.
Foreign currency
When you purchase foreign currency from us we'll retain any personal information you provide for up to 7 years in line with Regulations.
We sometimes share your personal data with trusted third parties.
For example, delivery couriers, technicians visiting your home, for fraud management, to handle complaints, to help us personalize our offers to you and so on.
Here’s the policy we apply to those organizations to keep your data safe and protect your privacy:
Examples of the kind of third parties we work with are:
Sharing your data with third parties for their own purposes:
We will only do this in very specific circumstances, for example:
To help personalize your journey through websites we currently use the following companies, who will process your personal data as part of their contracts with us:
The Khazina Digital is a UK-based company and so we will transfer your data to the UK, which is outside of the EU. We may also need to share your personal data with third parties and suppliers outside the European Economic Area (EEA).
Protecting your data outside the UK
We may transfer personal data that we collect from you to third-party data processors in countries that are outside the UK.
For example, this might be required in order to fulfill your order, process your payment details or provide support services.
If we do this, we have procedures in place to ensure your data receives the same protection as if it were being processed in the UK. For example, our contracts with third parties stipulate the standards they must follow at all times. If you wish for more information about these contracts please contact our Data Protection Officer.
Any transfer of your personal data will follow applicable laws and we will treat the information under the guiding principles of this Privacy Policy.
You have the right to request:
You’re right to withdraw consent
Whenever you have given us your consent to use your personal data, you have the right to change your mind at any time and withdraw that consent.
Where we rely on our legitimate interest
In cases where we are processing your personal data on the basis of our legitimate interest, you can ask us to stop for reasons connected to your individual situation. We must then do so unless we believe we have a legitimate overriding reason to continue processing your personal data, such as the administration of an extended warranty.
Direct marketing
You have the right to stop the use of your personal data for direct marketing activity through all channels, or selected channels. We must always comply with your request.
Checking your identity
To protect the confidentiality of your information, we will ask you to verify your identity before proceeding with any request you make under this Privacy Notice.
If you have authorized a third party to submit a request on your behalf, we will ask them to prove they have your permission to act.
There are several ways you can stop direct marketing communications from us:
Please note that you may continue to receive communications for a short period after changing your preferences while our systems are fully updated
When you purchase a product or service from Khazina Digital, we might receive a copy of the information you supplied. If you agree to receive marketing communications from us, we will use your data to personalize what we send you. You are free to opt out of receiving marketing communications from us at any time.
If you feel that your data has not been handled correctly, or you are unhappy with our response to any requests you have made to us regarding the use of your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office.
You can contact them here: https://ico.org.uk/make-a-complaint/
Contact us
If you have any questions please feel free to contact us below:
Business Address: Dolphin House, 54 Coventry Road, B10 0RX Birmingham United Kingdom
Phone Number:+44 333 344 3384
Email Address: sales@khazina.co.uk